Why the need to schedule Facebook Live Streams within Facebook?

One of the challenges of live streaming for your audience is finding you and you want to make it as easy as possible for people to join you live. It’s not good enough to give them your Facebook page URL and hope they’ll find you when you pop up live. Don’t get me wrong, I’ve done that in the past but it does lead to a lot of frantic messages from people asking where you are! (or missing the live stream)

Facebook has now added the facility to schedule Facebook Lives within Facebook. Here’s how:

How to schedule Facebook Live Streams within Facebook

#1 Go to the Video Library within Publishing Tools

#2 Click on Video Library

#3 Then click on the “Live” button

You’ll then see a screen with your stream codes and keys, click to the next screen

Now you’re ready to schedule your Facebook Live in the usual way

Add a compelling title, description and tags and click on the down arrow next to the “Go Live” button (see screenshot above) and Schedule Live

This is what your post will look like:

Now you’ve got a post you can link to 

TIP: To link to a specific Facebook post – click on the timestamp and copy the URL

And you’re done!

Don’t miss these popular Facebook Live posts:

How to Embed Facebook Live stream videos on your website

5 Ways to Use Facebook live Stream to Promote Your Business

Need any help? Join my Facebook Group, The Modern Marketing Club, for Facebook live stream challenges, tips and updates